Every Rovi Lucca piece is made to order in Tuscany. No stock, no warehouses - just 100–150 pieces per collection, crafted after you order. It’s pre-order by design: slower, intentional, and worth the wait. Delivery takes 6–8 weeks, and that time is part of the story.
OUR PROCESS
1. Design & Inspiration
Our wardrobe begins as a story, a curated collection of pieces that speak to one another and to a life lived between city and countryside. Clothes that move seamlessly from the subway to the garden path.
2. Designed for Real People
Every garment is made with thought and attention, shaped by the people who will wear it. We create for those who appreciate patience, care, and craftsmanship.
3. Your Window to the Workshop
Each piece begins its journey only after your order is placed. We share glimpses of this process along the way, so your garment arrives with a story, not just a label.
4. Made After, Not Before
Nothing is made ahead of time. The moment you choose a Rovi Lucca piece, it begins its journey in our Tuscan workshop, from fabric to pattern to final seam. We invite you to follow its making, so it arrives not just with a tag, but with a story.
5. Your Piece, Made to Order
Six to eight weeks later, your piece arrives, shaped by time, not trends. Designed to be worn through seasons, not just one, and made to your measurements, with small adjustments like sleeve length to suit you perfectly.
THE GARDEN SLEEPS BETWEEN HARVESTS
We honor the natural rhythm of creation and rest. Between collections, we return to the drawing board, to the fabric mills, to the quiet work of imagining what comes next.
WE CREATE ONLY WHAT THE WORLD ASKS FOR.
In an industry built on surplus and waste, we choose restraint. Returned pieces find new wearers within our community, and fabric remnants return to the mills to begin again.